Google adwords for chiropractors

Google ads can be highly effective for chiropractors who are looking to expand their business by attracting new clients. To make the most of what adwords offers, here are two important tips from experienced Google adwords agencies:

  • Have a reasonable budget for this job. If your budget is too low, you're simply throwing your money because it will never translate to any returns for you. What is an ideal budget depends on your financials, but in general, you can plan for around $1000 for every new patient.
  • Google offers many types of matches and the most productive match for chiropractors is the phrase match, where the keywords mentioned have to be a part of the phrase that users search for. If you go for broad match, you'll end up with many wasted clicks and low conversion rates.
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Some Statistics

About 52 % of people buying online choose to click on paid ad atop Google's search engine results pages.

The average CTR for an ad in the first position is 7.94 %. The standard CTR on AdWords paid search is about 2 %.

Each $1 spent on PPC campaign, businesses make an average revenue of $2.

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