Google adwords for lead generation

Google adwords helps you to choose the right keywords for which your ad will be displayed to potential customers. Many businesses tend to use Google ads to get leads, rather than directly sell a product or service.

It is important to know that Google places many restrictions on lead generation, with some of them being:

  • Create a landing page where visitors can get meaningful and relevant information. Google does not allow redirects to a seller page directly. This landing page should be transparent and trustworthy and navigation should be easy as well.
  • Google blocks your account if it finds prohibited content or practices in your landing page. Likewise, it will also check for editorial and technical quality and content.
  • Your landing pages should load quickly.

These rules keep changing though. it is best you use a best adwords automated rules tool to stay on top of these rules.

Automated Adwords
Key Benefits
Improve Google Ads Dashboarding
Adwords high level ads creation for large volumes
Smart keyword research for PPC campaigns
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Some Statistics

Google's share of all media online advertisment revenue : 18 %.

Number of shops visits, Google tracked from ad clicks : four billion.

The first 3 ads receive 46 % of the clicks on the page.

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