As with standard browsers, Google offers to create specific AdWords campaigns for mobile interfaces. It is an advertising program that allows you to make advertisements aimed only at mobile users. Google Adwords mobile advertising campaigns have specific features compared to standard campaigns, features mainly due to the support.....Read More >
Google adwords for mobile
Mobile use is growing exponentially by the day and more markets and demographic groups are getting added to this list every day. This means, companies and individuals who want to reach out to a wide group of customers cannot afford to ignore the mobile devices any more.
Google adwords are available for mobile devices as well. Called mobile ads, this marketing strategy ensure that the ads fit perfectly for the mobile device of user and at the same time, gives visibility to your business when users browse for related items on their mobile devices.
To make the most of this mobile advertising, choose between adwords automatic bidding vs manual bidding. This choice depends totally on your knowledge, nature of your business, time, effort and the level of granular control you want to have over your ad campaigns.
Google has recently deployed several new features on its Google AdWords advertising platform. Among these, the "Landing Pages" or "Destination Pages" tab that was announced during Google Marketing Next . The functionality has just been deployed, and is already accessible from the new AdWords interface.....Read More >
Whether it is a branding project or an innovative use, mobile applications are a great success with consumers. However, if many entrepreneurs have had a revolutionary idea, only a few elected officials manage to settle permanently in their users' smartphones. Google now offers a complete device to overcome this infidelity! With universal application promotion campaigns on Google AdWords, your app gains visibility.....Read More >
Marketers exhaust 51 % of their budget into mobile ads.
65 percent of all clicks done by visitors who intend to make a purchase go to paid advertising.
43 % of new buyers purchase a product they have seen in a YouTube ad.