If you already use Google Ads, you can save a lot of time by importing your Google Ads campaigns directly into Microsoft Advertising. However, keep in mind that some information cannot be imported (which does not mean that this information is not supported in Microsoft Advertising). Therefore, once the import is done, check your campaigns to make sure that everything is in order and add the missing information....Read More >
Google adwords for political campaigns
Paid placements are a great way to kickstart your political campaign and to get the maximum mileage out of it. But you need the right tools and expertise to get the best leverage. Consider employing a Google adwords company or use automated adwords management tools to help you with the campaign.
Some things to keep in mind while creating and managing a political ad campaign are:
- Limit your ad campaign to the area you want to reach. You have the option to limit it by zip code, city or even an election district.
- Use every term three times, once with quotes, once with square brackets and once as it is. When you use these quotes and brackets, it greatly improves the click through rate and brings better results.
- Set a maximum bid and daily bid to ensure that ads are displayed consistently. You can even use an adwords pricing tool to help you in this area.
Also called commercial links or promotional links, sponsored links are a form of online advertising. They are present on all major search engines (google, yahoo, msn). These links appear in search engines either above natural results (SERP) in a colored insert, or to the right of the results page.....Read More >
On the other hand, the neophyte quickly spent hundreds of euros for little.... Here are 27 mistakes not to be made. How to make a success of your sponsored keyword buying campaigns, especially when you are not a professional? In the meantime, here are more than 27 mistakes not to make in a Google Adwords campaign.....Read More >
The approximate smartphone PPC ads CTR (click-through rate) drops 45 % from position 1 to 2.
The standarnd conversion rate in AdWords over all sectors is 3.75 % for search.
Paid visitors like Google Ads converts 50 % better than organic traffic.