Our Web Marketing department has implemented more than a hundred campaigns since 2008. These campaigns, of national and international scope, are a simple and effective way to quickly promote an agency, a network of agencies or a network of agents on the web.....Read More >
Google adwords for realtors
You must already know that many realtors use Google ads to reach out to potential customers. But are all of them successful? No, because they make some obvious and not so obvious mistakes in their campaigns. We will point out some of these common mistakes, so you can avoid them in your campaigns.
- Poor ad copy that doesn't give enough information or sounds boring.
- Redirecting traffic to your selling page instead of a landing page.
- Poorly designed landing page that acts as a turn-off for visitors.
- Not collecting or measuring data, so they have little idea about how their campaigns are going. Also, they don't know the cause of poor performance.
- Lacking a goal for the entire campaign.
These mistakes can be corrected by taking the services of a company with Google partner badge or using tools like an automated adwords management software.
Internet advertising campaigns or SEA (Search Engine Advertising) are based on the dynamic advertising spaces of Google and Microsoft Bing search engines. Thanks to Immo-Facile's SEA offers, your site and your ads quickly appear at the top of the search results pages. Your future customers will find you more easily and with the right offer.....Read More >
Google offers many solutions to support you in your web communication. To develop your agency's visibility in search engines and optimize the natural referencing of your site, we use the tools offered by Google. We have selected for you, real estate agents, the Google tools that can be useful to you.....Read More >
The average smartphone PPC ads CTR (click-through rate) drops 45 % between positions one and two.
Approximatly 52 percent of visitors buying online choose to click on paid ad atop search engine results.
The first 3 ads get 46 % of the visits.