Google adwords for small business owners

As a small business owner, here are some things you should know when it comes to using Google adwords and Google analytics.

  • Set an appropriate budget that is not too less to get results and at the same time, is not overwhelming for you. There is no hard and fast rule here, just make a judicious decision on the amount you're willing to spend every day.
  • Find the right keywords that reflect your business. Consider using adwords scripts or adwords software to maximize conversions budget.
  • Create landing pages that are attractive and give users a good idea of what you're offering.
  • Track your results with the right adwords optimization tools. Some adwords management software even give you a complete control over your ad campaigns, so you know which ones are working the best for you.
Automated Adwords
Key Benefits
.01
AI keyword analysis for online marketing campaigns
.02
Only pay Google Adwords for visits you receive
.03
Easy Google Adwords campaign setup
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Some Statistics

Facebook reports that search ads can boost branding by as much as 80 %.

Google has 37.2 % of online marketing market, whereas Facebook has 19.6 %.

The average click-through rate for an ad in position 1 is 7.94 %. The standard CTR on AdWords paid search is about 2 %.

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